Microsoft Considering Xbox LIVE TV Channel

WEBINAR: On-demand webcast

How to Boost Database Development Productivity on Linux, Docker, and Kubernetes with Microsoft SQL Server 2017 REGISTER >

The channel would be exclusive to subscribers of Microsoft’s Xbox Live video-game network, said the people, who sought anonymity because the talks are private. At an April 12 meeting in Redmond, Washington, Chernin suggested raising Xbox Live’s monthly fee by $1 or $2 to add programming aimed at the online service’s young, male target audience, one person said.

The channel would be owned jointly by Chernin and Microsoft, said one of the people, and would offer reruns and original shows. Chernin’s proposal underscores Hollywood’s efforts to find new ways to convince viewers to pay for films and TV shows delivered on the Web.

“Peter is talking to lots of people about lots of ideas in the digital space,” said Allan Mayer, his publicist. Mayer wouldn’t comment on talks with Microsoft. Wayne Hickey, a spokesman for Microsoft, declined to comment. Microsoft, the world’s biggest software maker, hasn’t responded to the proposal, both people said. Chernin also broached the idea for the channel with Conan O’Brien’s representatives before the late-night comedian opted for a show with Time Warner Inc.’s TBS, one of the people said.

Running original shows and repeats, the channel would be owned jointly by Microsoft and Chernin, who stepped down as News Corp.’s second- in-command in June last year. He now runs his own production company, Chernin Entertainment.

Xbox Live has a community of over 23 million people across 26 countries.

Microsoft news: Microsoft and former News Corp. President Peter Chernin have discussed creating a television channel for users of the Xbox video-game console late last week

View Article



Comments

  • There are no comments yet. Be the first to comment!

Leave a Comment
  • Your email address will not be published. All fields are required.

Top White Papers and Webcasts

  • IT is in a continual battle to simplify and "do more with the same, or less," but the continued growth of data has drastically increased the complexity and cost of deploying, managing, and processing data using traditional IT infrastructure components. One key component — enterprise storage and the underlying software that controls the storage — is fortunately evolving nearly as fast as the data is growing. This ESG Lab Review documents the results of hands-on testing of the WekaIO Matrix …

  • The software-defined data center (SDDC) and new trends in cloud and virtualization bring increased agility, automation, and intelligent services and management to all areas of the data center. Businesses can now more easily manage the entire lifecycle of their applications and services via the SDDC. This Aberdeen analyst report examines how a strong foundation in both the cloud and internal data centers is empowering organizations to fully leverage their IT infrastructure and is also preparing them to be able …

Most Popular Programming Stories

More for Developers

RSS Feeds

Thanks for your registration, follow us on our social networks to keep up-to-date