Is Microsoft Paying a Billion Dollars to Launch Windows Phone 7?

TechCrunch using guesswork and analyst estimates are reporting that Microsoft has spent in almost a billion dollars on launching and developing Windows Phone 7. Microsoft won't make any comment on the figure (no surprise there). Other people seem to think Microsoft will have to spend a lot more to overcome the many obstacles that stand before WP7 like their late start or lack of an app store or apps.

WP7 is much more important than say Windows Kin phones and it's report that Microsoft spent a billion dollars to launch the failed Kin so it does seem quite plausible. We also know that Microsoft has put all their best and brightest on the Windows Phone 7 rollout. Thousands of high paid Softies for a two year plus project has got to add up. Will it all pay off, we'll have to wait awhile to see...

First it was $400 million, then, $500 million, now, it seems to be a billion to launch Windows Phone 7. Only Microsoft knows the whole story.

View Article



Comments

  • There are no comments yet. Be the first to comment!

Leave a Comment
  • Your email address will not be published. All fields are required.

Top White Papers and Webcasts

  • For the first time in modern history, workplace demographics now span four generations. Understanding the unique social influences that have shaped the behaviors of each is instrumental in creating productive work teams. And when managed effectively, their strengths, perspectives, and experiences can bring synergy in the workplace. Download this white paper for best practices on how to better understand and effectively manage a multi-generational workforce.

  • By now you've likely heard of Agile development and building products in small incremental pieces, so you can get real feedback along the way. In fact, you may even be considering using Agile on your next project. But where do you start? Agile can take a lot of forms, such as Scrum or Kanban. Each form has advantages and disadvantages, but both will help your team get the right feedback they need to build great products. Read this white paper to find out which one is right for you.

Most Popular Programming Stories

More for Developers

RSS Feeds

Thanks for your registration, follow us on our social networks to keep up-to-date