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The Value of APIs

Application Programming Interfaces (APIs) are where you have to be. It's not a matter of if as much as a matter of which.

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  • Featuring Art Schoeller, VP and Principal Analyst, at Forrester Research Live Event Date: November 9, 2016 @ 10 AM PT / 1 PM ET Being "proactive" with your customers is not enough to survive in the market today. The truth is, organizations that understand how to engage customers on their preferred channels will create contextual, and relevant experiences for customers. Plus, they will see the financial impact of nurturing long-term customer loyalty. Join our guest speaker Art Schoeller, VP and Principal …

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